A white woman yelled 'f— Black Lives Matter' at a Starbucks barista after she told her to wear a mask

A white woman yelled 'f— Black Lives Matter' at a Starbucks barista after she told her to wear a mask

25 Oct    Finance News
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A Black Starbucks barista was harassed by a customer. Alex Beckom/TikTok
  • An unnamed white woman yelled at Alex Beckom, a 20-year-old Black barista, after Beckom told her she had to wear a mask in Starbucks.

  • The woman yelled “f— Black Lives Matter” at the barista, falsely claimed she was being discriminated against because she is a Trump supporter, and said the coronavirus was a hoax.

  • Starbucks has required all customers to wear masks in its stores since July.

  • The San Diego Sheriff’s Department won’t be investigating the incident, as it told CNN the woman did not actually commit a crime.

  • Visit Insider’s homepage for more stories.

A video of a white woman yelling at a Black Starbucks barista in San Diego, California, went viral this week. 

In the video, an unnamed white woman berates a 20-year-old barista, Alex Beckom, over the coffee chain’s mask policy. 

The woman had her mask on correctly when she entered the store but moved it when she ordered from Beckom’s coworker, according to Fox News.

Related: Experts on how to make, wear effective DIY face masks

CNN also reported that the woman claimed she “had an exception” that allowed her to take her mask off before the video began.

Starbucks became the first national restaurant chain to require masks for all customers in July. Starbucks employees have been instructed to tell customers to wear a mask or use an alternative form of pickup, like curbside or delivery if they do not have a mask. Employees are also supposed to use de-escalation techniques if customers harass them. 

In the video, Beckom appears to follow the de-escalation practices encouraged by Starbucks, calmly telling the woman, “Next time when you come in I’m going to need you to keep your mask on.”

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The customer then became agitated, telling Beckom, “I’m not going to listen to anything you say when you talk to me like that.”

The woman started yelling “f— Black Lives Matter” at Beckom

“You’re discriminating against me because I’m a Trump supporter,” the woman went on to say. “F— Black lives matter.”

The woman then asked Beckom for a straw and three sugar packets, which Beckom gave to her. 


This was my day at work, how was yours🥰 Anyways, vote blue💙 ##starbucks ##biden2020 ##HorrorTok

♬ original sound – Alex

When Beckom calmly repeated that the woman would have to keep her mask on next time she comes to the store, she yelled at her that it’s “not a law” she has to wear a mask and “it’s a hoax,” appearing to propagate the conspiracy theory that the coronavirus pandemic, which has infected 8.5 million and killed 224,000 Americans to date, isn’t real. 

“This is America and I don’t have to do what you say,” the woman yelled at Beckom as she left the store. “Trump 2020.” She left the store, but then returned to yell “f— Black Lives Matter” at Beckom again.

Beckom shared a video of the encounter on TikTok, where it now has over 2.8 million views.

The woman did not commit a crime, according to the San Diego Sheriff’s Department

The San Diego Sheriff’s Department will not be investigating the matter, as they told CNN the unidentified woman did not commit a crime since she did not threaten violence.

A spokesperson from the department told CNN, “It’s frustrating and ugly to watch, but simply yelling f— BLM — unfortunately, there’s no penal code violation for that.”

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However, the department told CNN the footage looked like a hate crime upon review. But because no officers from their department were called about the incident, they won’t be investigating the matter further.

Beckom also told CNN she does not intend to press charges against the customer. 

Starbucks did not immediately respond to Insider’s request for comment, but the company told both CNN and Facebook it was focusing on “providing support to our partner who demonstrated tremendous composure during a very difficult interaction.”

Beckom’s experience is part of a larger pattern of service workers being harassed because of mask policies

Unfortunately, Beckom’s experience is not unique. The incident is part of a larger pattern of service workers facing harassment or even assault from customers who do not want to comply with mask policies.

In July, a McDonald’s worker was assaulted for telling a customer to wear a mask, and a Colorado man shot a Waffle House employee in May after he was told to wear a mask. 

Likewise, there’s a pattern of Black Americans facing racism in public spaces, with filmed encounters highlighting the prejudice Black Americans face in the US each day. The harassment captured in the often viral videos has been repeatedly perpetrated by white women, giving rise to the “Karen” meme.

Beckom’s experience offers a look at what happens when these two types of incidents collide, with the unidentified customer nonsensically connecting a business’s mask policy with the Black Lives Matter movement. 

“Masks should have never been politicized,” Beckom told Insider in a statement. “It’s about respecting and protecting those around you. Masks do help limit the spread disease, and in times like these, it’s so important to try to help the health of others.” 

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“Honestly the only thing I really have to say is please go vote, especially if you are apart of Gen Z or are a Millennial,” Beckom added. “Your vote matters, and the election results lays in our hands.”

You can follow Beckom on TikTok here.

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