Liberis, a leading global embedded finance platform, is reinforcing their commitment to responsible and sustainable investment practices by developing Cashback for Green, responding to the growing appetite from their SME customers for green funding solutions.
With 91% of SMEs agreeing it is important to be sustainable, and 42% of this group struggling to do so from a lack of guidance, the scheme has come at a crucial time for business owners looking to reduce their impact on the environment.
Developed in conjunction with Liberis’ strategic partners, the initiative will see small businesses being offered the opportunity to receive cashback on their factor fee if their funding is used for green investments and purchases. Supporting SMEs to gain both a competitive edge and prepare for a low-carbon future, Cashback for Green has been designed to encourage small and medium business owners to make green investments that they may otherwise postpone.
From sustainable supply chains and transport, to energy efficiency and educational programmes, there are a range of green investments that business owners can devote their funding to. These opportunities will allow business owners to demonstrate their commitment to being more environmentally responsible, and revolutionise how they approach green funding. Liberis will be supporting SMEs both in their future success and in reducing their environmental impact, with their long-term goals including a £1m contribution per year towards green initiatives.
The sustainability market is growing exponentially, and small businesses that prioritise both sustainability and eco-friendly practices are highly sought after by consumers. Additionally, they’ll be able to meet government regulations as new sustainability laws are introduced for businesses. Cashback for Green will go live in July, and Liberis’ customers will be able to apply via online channels.
Small businesses will claim their funding offer, and will then be supported by Liberis to navigate green investments and claim cashback. The initiative is expected to be a gamechanger for SME owners who want to create positive environmental change whilst growing their businesses, and is backed by Liberis’ partners, which includes financial services, payments and FinTech companies.
Rob Straathof, CEO of Liberis said: “Throughout our conversations with global SMEs, the market demand for impactful green funding solutions is a growing priority. With Cashback for Green, we’re encouraging SMEs to make more sustainable investments, as well as highlighting the impact and benefits of implementing these green practices. We are truly committed to supporting SMEs towards a greener future, and collectively combatting the effects of climate change.”
Cashback for Green will be available in all markets Liberis operates in, and as they expand globally with financial partners who align with their environmental values. SMEs can register their interest and find more details on Liberis’ Cashback for Green initiative here.